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Rich Cards Enriched with Local Restaurants and Online Courses Verticals

In May 2016 Google announced a new search result format “Rich Cards”  for 2 categories,  i.e  Recipes and Movies. The Rich Cards used schema.org structured mark up, just like the Rich Snippets format. Yesterday, Google announced  that they are expanding it to two new verticals for US-based sites: Local restaurants and Online courses.   Google has added: By … Continue reading Rich Cards Enriched with Local Restaurants and Online Courses Verticals

dpm-allteams

Digital Performance Management—A Step Ahead, From Insights To Impact

The web is continuously evolving. Today, every business has a website and knows the importance of a holistic web presence. As digital presence providers, we have focused on the earned, paid, and owned presence platforms. We also have been measuring and monitoring the outreach and the inbound traffic to these platforms. The most commonly used … Continue reading Digital Performance Management—A Step Ahead, From Insights To Impact

mobile-friendly

Google To Remove Mobile-Friendly Labels and Keep Check On Interstitials For A Better Mobile Search Experience

Google recently announced on their blog that they will soon remove the “Mobile-Friendly” labels from search results. Google said that they have found that 85% of all pages in the mobile search results now meet this criteria and show the mobile-friendly label. This does not mean that mobile-friendly criteria is not a ranking signal. It … Continue reading Google To Remove Mobile-Friendly Labels and Keep Check On Interstitials For A Better Mobile Search Experience

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AMP Pages To Be Shown In Main Google Search Results – Preview The Experience

Google posted on its official blog yesterday that  the AMP pages shown in the “Top stories” section of viagra the Google Search Results page on mobile phones are now in the process of being shown across the entire search results page and not just the “Top stories” section. Google says,  Since they started working on this … Continue reading AMP Pages To Be Shown In Main Google Search Results – Preview The Experience

jabong-myntra

Myntra a FlipKart Ltd. Unit Acquires Jabong for $70 million

Myntra a FlipKart Ltd. Unit acquires Jabong for $70 million. This deal has made FlipKart the no. 1 e-commerce market place. Jabong offers more than 1,500 international high-street brands, sports labels, Indian ethnic and designer labels and over 150,000 styles from more than 1,000 sellers. Flipkart, beat  Snapdeal and Future Group in this deal, FlipKart … Continue reading Myntra a FlipKart Ltd. Unit Acquires Jabong for $70 million

impact of Automation 2021

IT Sector To Lose 1.4 Million Jobs To Automation By 2021. Are You Upgrading Your Skills To Retain Your Job?

  According to an HFS Research, it is said that By 2021,  the IT industry worldwide would see a net decrease of 9% in headcount, or about 1.4 million jobs, with countries like the Philippines, the United Kingdom and the United States also taking hits. IT industry body The National Association of Software and Services Companies (Nasscom) said that … Continue reading IT Sector To Lose 1.4 Million Jobs To Automation By 2021. Are You Upgrading Your Skills To Retain Your Job?

ad blocking and SEO

With Ad Blocking On The Rise and The Mobile Web Expanding, SEO Becomes More Important Than Ever Before

Marketing Land published an article recently stating, “33 percent of internet users will be ad blocking by next year”. They also shared the following details : Forecaster eMarketer estimates that this year, 70 million people in the US will use ad blockers, representing growth of nearly 35 percent year over year.  Next year, the company estimates that … Continue reading With Ad Blocking On The Rise and The Mobile Web Expanding, SEO Becomes More Important Than Ever Before

yoga and SEO

How SEO Is Like Yoga for Your Website. Happy International Yoga day !

The first International Day of Yoga was observed world over on June 21st 2015 by PM Narendra Modi. The United Nations has declared June 21st as the International Day Of Yoga. On this occasion I just thought of listing out the similarities between Yoga and SEO.  Yoga is not about exercise but to find out the … Continue reading How SEO Is Like Yoga for Your Website. Happy International Yoga day !

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Test Mobile-Friendliness And Page Speed With Google’s New Tool

Last week Google introduced an easy way to measure your site’s performance across devices. This tool https://testmysite.thinkwithgoogle.com/ gives a list of fixes to be made on the site to improve the performance of the site. The visits from mobile devices are increasing over time and many online customers are lost if the website loads slowly. … Continue reading Test Mobile-Friendliness And Page Speed With Google’s New Tool

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