WebPro Technologies conducted a 2 day workshop on the 17th and 18th Sept. 2010 on ‘ WebMarketing In The Age Of Search Engines And Social Media’ at Ahmedabad Management Association (AMA) .
The participants who were mainly professionals and entrepreneurs from various fields showed a keen interest in incorporating online marketing methods in their marketing campaigns.
This workshop was focused on giving an overall idea about how to get inbound traffic to your website via the search engines and social media . The main emphasis was on Google, Bing and Twitter. It also discussed the approach needed and the valuable methods to develop a qualitative web presence overall.
Search engine rankings are important but to retain those rankings once you acheive them needs constant quality presence on the web thereby generating good authority inbound links and establish a good online reputaion.
The other web marketing methods like Affiliate Marketing, Directory Submissions, Email Campaigns, etc. were also discussed.
As per the feedback taken the participants found the workshop very informative and showed interest in attending detailed training programmes on these topics in future.
Last week WebPro Technologies guest blogged 2 articles based on search engines and social media for Search Engine Journal . The links are as follows: