Online Marketing Is About Being Found Where The People Are Searching For You

May 30th, 2011

Every marketing activity revolves around people . Hence it is essential to focus all marketing activities where the targeted crowd is found. The traditional marketing methods made the  marketing activities reach out to people via magazine Ads., Newspaper Ads, TV Ads, hoardings, signboards, etc. Now for online marketing it is important to be present where the people are reaching out to find for information related to products and services. Hence having a quality overall web presence is the key to get found when people surf and search for what they are finding on the web.

Hence, the term Inbound Marketing which has become synonymous to Hubspot  ( is an apt term for web marketing mainly focused on search and social media marketing.
The key mantra for online marketing is “Be Found Where The People Are Searching For You” The following presentation by Hubspot explains this point very effectively:
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About The Author

Founder of WebPro Technologies a Web solutions company based in India which focuses on building quality web presence for businesses. Bharati Ahuja is a SEO Trainer and speaker, Web Entrepreneur, Blog Writer, Internet Marketing Consultant.


Digital Marketing Agency India