About Bharati Ahuja
Founder, SEO Expert & Organic Search Strategist
Bharati Ahuja is the Founder of WebPro Technologies LLP, an SEO and digital strategy company she established in 2001. With over two decades of experience in search engine optimization, digital marketing, and ethical web strategies, she has been at the forefront of helping businesses build sustainable visibility online.
Her professional journey began in 2000, at a time when SEO was a new concept in India and search engines themselves were still in their infancy. She quickly recognized the power of search in shaping how people discover information, products, and services—and has since dedicated her career to helping organizations adapt, evolve, and thrive with every shift in the digital landscape.
Bharati Ahuja – IT Industry Contributions Since 1987
Early Career & Training Pioneer (1987 onwards):
Began teaching programming languages like FORTRAN and COBOL in the late 1980s, helping build foundational IT skills at a time when computer education was emerging in India.
Corporate Training & Leadership Roles:
Served as a senior trainer and faculty at reputed organizations like NIIT and Tata, shaping IT professionals and influencing corporate training methodologies.
Entrepreneurship & Digital Marketing Pioneer (2004):
Founded WebPro Technologies LLP in Ahmedabad, focusing on web development, SEO, digital marketing, and training services—ahead of the digital boom in India.
SEO Training & Thought Leadership:
Since 2007, led structured SEO training programs at the Ahmedabad Management Association (AMA), mentoring hundreds of professionals and businesses in digital marketing best practices.
Industry Advocacy & Publishing:
Contributed expert articles to leading SEO publications such as Search Engine Land, Search Engine Journal, and Moz, sharing insights on SEO, content marketing, and web presence strategies.
Global Engagement:
Participated in key industry events like Search Marketing Expo (SMX) and also has been a sponsor for SMX East 2013, reflecting her active role in the international SEO community.
The SEO Journey: From Keywords to AI Search
When Bharati started, SEO revolved around keywords and meta tags. Over the years, she has witnessed the entire evolution of search. Her knowledge of search has evolved along with the evolution of search on the web.
And now, from traditional search queries to AI-powered conversations and answers
Her deep understanding of these transitions allows her to guide clients not only in achieving visibility but also in future-proofing their digital presence.
Today, as AI-driven search engines, LLMs, and answer engines reshape how users find information, Bharati is actively researching and training businesses to adapt to this new paradigm—where SEO meets AEO (Answer Engine Optimization).
WebPro Technologies LLP
At WebPro Technologies, Bharati leads a team that blends technical expertise with strategic insight. The firm’s focus is on creating ethical, sustainable, and ROI-driven SEO solutions for clients across industries.
The company’s core philosophy—shaped by Bharati’s vision—is that:
“SEO is not just about rankings, but about building strong web footprints, brand reputation, and digital trust.”
This belief ensures that every strategy is designed for long-term growth, not short-lived gains.
Thought Leadership & Contributions
Beyond client work, Bharati is recognized as a thought leader in the SEO community. She regularly writes and speaks about the evolving dynamics of search, with a focus on:
- SEO in the Age of AI & Generative Search
- Ethical SEO practices that stand the test of time
- Content, social media, and SEO integration
- Training the next generation of digital professionals
Her articles have been published on respected platforms like Search Engine Land, Search Engine Journal and her insights are widely followed by experienced SEOs, marketers, and business leaders alike.
Trainer, Mentor & Speaker
Bharati has been conducting SEO training sessions since 2007 and continues to do so till date. Over the years, she has trained corporates, startups, entrepreneurs, and students, helping them gain clarity on both the fundamentals and advanced strategies of SEO.
She has conducted:
Corporate workshops to align teams with digital marketing and SEO best practices.
Training programs for educational institutions like Ahmedabad Management Association (AMA), Dada Bhagwan Foundation preparing students and professionals to enter the digital marketing space with confidence.
Customized coaching for entrepreneurs and professionals, equipping them with the skills to build strong online presences.
Her teaching style bridges technical concepts with real-world applications, ensuring participants gain actionable knowledge.
Community Involvement
Bharati is an active member of FICCI FLO which is a platform to empower women entrepreneurs. She strongly believes in using her expertise to create opportunities and support businesses that aim to make a difference.
Philosophy
At the heart of Bharati’s work is a simple yet powerful belief:
“Search is constantly evolving, but its foundation remains the same—trust, relevance, and value. Businesses that stay true to these fundamentals will always remain discoverable, regardless of how technology changes.”
This guiding principle has shaped not only her career but also the long-term success stories of the businesses she has partnered with.
