It is 2015 and SEO is very much alive and in fact according to my opinion is gaining its true existence and importance like never before.
But, even today when website owners want to evaluate the success of an SEO campaign, they first check the rankings and many times only the rankings.
This has always been a myopic view of the SEO results and now with the current scenario its [more]
Including mobile friendliness as one of the ranking factors has surely made the SEOs and website owners busy . They are all working on making their sites responsive and gain the Mobile-Friendly badge for search results.
All this is ok but is it justified that all the posts on this topic are referring this update as Mobilegeddon. This is so misleading Google has not called it [more]
Google published a blog post on 21st April 2015 and confirmed that with mobile phones increasingly becoming the primary way for people to search the Internet, we want to ensure that when you search on Google you find content that is not just relevant and timely, but also easy to read and interact with on smaller mobile screens.
According to Google visitors abandon websites [more]
The Telecom Regulatory Authority Of India (TRAI) published a Consultation Paper On Regulatory Framework for Over-the-top (OTT) services on 27th March, 2015.
The objective of this Consultation Paper (CP) was to analyse the implications of the growth of OTTs and consider whether or not changes are required in the current regulatory framework
Telecom service providers (TSPs) [more]
Google has always put the user at the helm when it comes to search. When it comes to search results Google focuses on the user and when it comes to updating the search algorithm it’s the user behaviour which becomes the focal point.
In February 2015, Google published a blog post mentioning that they want more mobile friendly websites in the search results.
Author : Bharati Ahuja It is time to wind up 2014 and welcome 2015 and march ahead with the lessons learnt in the past year. The Digital World is ever evolving and especially the arena of Search Engine Optimization is the most critically acclaimed and a service which gets predicted as dead at the end of every year, especially post Panda and Penguin algorithm updates at Google.But, [more]
Can you imagine life without Google? The brand has become such an important part of our everyday internet use as the number one search engine. More recently, its increasing array of products have made themselves comfortable on our computers; GoogleDrive, GoogleMaps, etc. And like a true friend, it doesn’t mind if we fire the odd … Continue reading Can You Imagine Life Without Google? LOL….