The SEO, Social Media & Content Blog – India











Search Analytics In Google webmaster Tools

Questions Website Owners Should Ask Their SEO To Determine The Success Of The SEO Campaign

It is 2015 and SEO is very much alive and in fact according to my opinion is gaining its true existence and importance like never before. But, even today when website owners want to evaluate the success of an SEO campaign, they first check the rankings and many times only the rankings. This has always … Continue reading Questions Website Owners Should Ask Their SEO To Determine The Success Of The SEO Campaign

Mobilegeddon -SEL

Please Note: The Mobile-Friendly Update Launched By Google Is Called Mobilegeddon By Search Engine Land and Not By Google

Including mobile friendliness as one of the ranking factors has surely made the SEOs and website owners busy . They are all working on making their sites responsive and gain the Mobile-Friendly badge for search results. All this is ok but is it justified that all the posts on this topic are referring this update … Continue reading Please Note: The Mobile-Friendly Update Launched By Google Is Called Mobilegeddon By Search Engine Land and Not By Google

Net Neutrality

What Is Net Neutrality As Per The Consultation Paper Published By The Telecom Regulatory Authority Of India (TRAI)

The Telecom Regulatory Authority Of India (TRAI) published a Consultation Paper On Regulatory Framework for Over-the-top (OTT) services  on 27th March, 2015. The objective of this Consultation Paper (CP) was to analyse the implications of the growth of OTTs and consider whether or not changes are required in the current regulatory framework Telecom service providers … Continue reading What Is Net Neutrality As Per The Consultation Paper Published By The Telecom Regulatory Authority Of India (TRAI)

Google Algorithm to find mobile friendly sites for search results

Google Algorithm Will Give Priority To Mobile-Friendly Sites Starting 21st April 2015

Google has always put the user at the helm when it comes to search. When it comes to search results Google focuses on the user and when it comes to updating the search algorithm it’s the user behaviour which becomes the focal point. In February 2015, Google published a blog post mentioning that they want … Continue reading Google Algorithm Will Give Priority To Mobile-Friendly Sites Starting 21st April 2015

SEO-2015

SEO In 2015: There is no such thing as, NEW SEO or Old SEO. SEO is SEO.

Author : Bharati Ahuja It is time to wind up 2014 and welcome 2015 and march ahead with the lessons learnt in the past year. The Digital World is ever evolving and especially the arena of Search Engine Optimization is the most critically acclaimed and a service which gets predicted as dead at the end … Continue reading SEO In 2015: There is no such thing as, NEW SEO or Old SEO. SEO is SEO.

mobile-friendly

Google Launches ‘Mobile Friendly’ Labels For Mobile Search Results

Google has always been focusing on the fact that only the User is important to them . As the users are shifting to mobile devices in large numbers Google also has started giving highlighting in the search results if a website is mobile friendly.This currently is information for the user who is searching on mobile … Continue reading Google Launches ‘Mobile Friendly’ Labels For Mobile Search Results

email-marketing

Add Email Marketing To The Digital Marketing Mix To Reap Rich Returns From The Overall ROI

Author : Bharati Ahuja With the increase of eCommerce sites and a phenomenal increase in the usage of the hand held devices like smart phones and tablets the mindset of the people in accepting email updates is becoming more positive. I think the curated content in the inbox regarding any topic, product or service is … Continue reading Add Email Marketing To The Digital Marketing Mix To Reap Rich Returns From The Overall ROI

Digital-ROI

When The CEO Wants To Know About Digital ROI Before Sanctioning The Digital Marketing Budget (With A Focus On SEO, Social Media, Email Marketing & Content)

Author : Bharati Ahuja Recently many companies though convinced about investing in the online presence are hesitant about sanctioning budgets for SEO, Social Media, Content Writing, Email Marketing and other online presence campaigns. The reason being, the top management need the facts, figures and futuristic growth assurances before sanctioning these budgets. The earned and owned … Continue reading When The CEO Wants To Know About Digital ROI Before Sanctioning The Digital Marketing Budget (With A Focus On SEO, Social Media, Email Marketing & Content)

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