The SEO, Social Media & Content Blog – India











About Measuring ROI Of The Various Forms Of Search Engine And Social Media Marketing

A lot has been spoken about the fact that online marketing is getting priority in the marketing strategies and budgets of the SMEs as well as Fortune 500 companies. It is true that the online behavior of the people is evolving and there is an exponential increase in the no. of people buying online, making … Continue reading About Measuring ROI Of The Various Forms Of Search Engine And Social Media Marketing

How And From Where To Learn Search Engine optimization (SEO)

Search engine optimization or SEO is the process of optimizing web pages or a web site for top search engines. By optimization, search engines can easily locate the web pages and display them when searching for information. By optimizing your web site for top search engines, they can index and easily locate it from among the … Continue reading How And From Where To Learn Search Engine optimization (SEO)

Your Website, You, Your Marketing Team, The Internet/Web Marketing Mix & A Right Holistic Approach

Web marketing is replacing the traditional methods of marketing at a very alarming rate. We see more and more people wanting to market on the web and are willing to divert a larger part of the marketing budget for online presence of their business. The options of creating an online presence are many and what … Continue reading Your Website, You, Your Marketing Team, The Internet/Web Marketing Mix & A Right Holistic Approach

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BlueGlass LA, A Unique Conference On Digital Marketing – Featuring renowned industry speakers on Search Marketing, Social Media, and Entrepreneurship.

Last month four well-known marketing companies announced a merger into one new agency known as BlueGlass Interactive. The companies which came together were 10e20, Search & Social, Brent Csutoras Inc., and SecondStep Search. In a blog post announcing the merger, BlueGlass CMO Chris Winfield says that the companies had already been referring work amongst themselves … Continue reading BlueGlass LA, A Unique Conference On Digital Marketing – Featuring renowned industry speakers on Search Marketing, Social Media, and Entrepreneurship.

The Quest To Differentiate Between Knowledge And Information

Knowledge is defined by the Oxford English Dictionary as (i) expertise, and skills acquired by a person through experience or education; the theoretical or practical understanding of a subject; (ii)  what is known in a particular field or in total; facts and information; or (iii) awareness or familiarity gained by experience of a fact or … Continue reading The Quest To Differentiate Between Knowledge And Information

With Google Webmaster Tools Becoming more efficient and Elaborate And Bing Coming With An Improvised Version Of Bing Web Master Tools Do SEOs Need Third Party Tools?

Search Engine optimization requires a constant tracking and monitoring of the websites on the web. For getting the required data and metrics SEOs need tools which can render accurate and correct data related to crawling, indexing, traffic and SERP (Search Engine Ranking Position) of your website. As only on the basis of this data, the … Continue reading With Google Webmaster Tools Becoming more efficient and Elaborate And Bing Coming With An Improvised Version Of Bing Web Master Tools Do SEOs Need Third Party Tools?

Are Your Twitter Account Tweets A Trash Or A Treasure

I just came across an article the other day on http://mashable.com/2010/04/14/twitter-library-of-congress/ saying  that  –  As a federal cultural institution, the Library of Congress exists for research purposes, preserving every form of written word imaginable — and now that includes our tweets.The institution deems tweets important and hopes to use the archives “to learn about ourselves and … Continue reading Are Your Twitter Account Tweets A Trash Or A Treasure

The Search (SEO) And Social Media Integration –Will The SERPs Be Influenced By The Social Graph

The latest buzz in the SEO world is about the integration of SEO and social media. We all know that Search Engine Optimization is a must for every website. No website can rank high for the targeted keywords on the search engines unless it is optimized according to the norms of the search engines. As … Continue reading The Search (SEO) And Social Media Integration –Will The SERPs Be Influenced By The Social Graph

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