Is There A Limit To How Many 301 (Permanent) Redirects I Can Do On A Site? Video – By Matt Cutts

August 10th, 2011

Matt Cutts recently posted on Google+ that Google has recently recorded ~30 new in-depth videos and ~60 new quick-answer videos. This is the first in-depth video, and it’s about 301 (permanent) redirects.

Is there a limit to how many 301 (Permanent) redirects I can do on a site?

According to this video:

  • There is no limit to the no. of 301 redirects that a site can have.
  • Instead of redirecting every 301 to the root it should be redirected to the actual URL of the new site.
  • Its ideal to do a redirect in one hop instead of having more no. of hops as the bot may lose track
  • Use this 301 redirect only if the URL shift is permanent. If it is a temporary one and you would like to get back to the previous URL after some time then the 302 redirect is the correct option.
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About The Author

Founder of WebPro Technologies a Web solutions company based in India which focuses on building quality web presence for businesses. Bharati Ahuja is a SEO Trainer and speaker, Web Entrepreneur, Blog Writer, Internet Marketing Consultant.


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