Klout.com started in 2009 with 2 people in the company and now they have 34 people in their team who are mainly engineers.
Klout measures how influential you are on social media on Twitter, Facebook and Linkedin . HR people and other industries do consider Klout score as a standard for measuring the influence of a person.
The Klout Score is the measurement of your overall online influence. The scores range from 0 to 100 with higher scores representing a wider and stronger sphere of influence. Klout uses over 25 variables to measure True Reach, Amplification Probability, and Network Score. According to Klout influence is the ability to drive people to action — “action” might be defined as a reply, a retweet or clicking on a link. We perform significant testing to ensure that the average click-through rate on links shared is highly correlated with a person’s Klout Score.
Bharati Ahuja is the Founder of WebPro Technologies LLP, an SEO and digital strategy company she established in 2001. With over two decades of experience in search engine optimization, digital marketing, and ethical web strategies, she has been at the forefront of helping businesses build sustainable visibility online.