Google has always focused on the relevance factor of the search results. It adds that relevance is about relationships as well as words on webpages.Google has gone a step ahead on the social scenario by adding a +1 button to the search results which enable you to recommend a search result right on the SERPs itself.
The +1 button will appear next to each search result
If you cannot see the +1 button then visit Google Experimental, where you can select an option to force it to appear in your searches.
When you click +1 you publicly give something your stamp of approval or recommend it. Your +1’s can help friends, contacts, and others on the web find the best stuff when they search.
SHOW +1’s
In order to +1 things, you first need a public Google profile. This helps people see who recommended that tasty recipe or great campsite. When you create a profile, it’s visible to anyone and connections with your email address can easily find it.
Your +1’s are stored in a new tab on your Google profile. You can show your +1’s tab to the world, or keep it private and just use it to personally manage the ever-expanding record of things you love around the web.
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Bharati Ahuja is the Founder of WebPro Technologies LLP, an SEO and digital strategy company she established in 2001. With over two decades of experience in search engine optimization, digital marketing, and ethical web strategies, she has been at the forefront of helping businesses build sustainable visibility online.