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Empower Your Website To Claim Your Search Engine Presence

Author : Bharati Ahuja SEO is usually correlated with various concepts like rankings, links, content, etc. The Google Analytics metrics report the success or the failure depending on what metrics you focus on as per your web presence, purpose and priority. But, is SEO only about rankings and thereby traffic and conversions? The answer is … Continue reading Empower Your Website To Claim Your Search Engine Presence

Dealing With Negative Feedback In Comments, Reviews And on Social Media

Author : Bharati Ahuja Content Marketing advocates the belief that if you share valuable, relevant , analytic and insightful content in various forms then you tend to correlate your persona on the web with the shared content and thereby the industry related to it. Digital content can be in the form of blog posts, images, … Continue reading Dealing With Negative Feedback In Comments, Reviews And on Social Media

@Avinash And +Think With Google Team On Shouting vs.Conversation vs.”Utility” Marketing

Here’s a video of a recent hangout that @avinash did with +Think with Google team. The topics discussed covered were: Why is brand destruction so easy today?  Examples (From Seventh Generation and BMW – good – to Gatorade, ATT, and so many more sub optimal ones). What kind of an organization structure do you need … Continue reading @Avinash And +Think With Google Team On Shouting vs.Conversation vs.”Utility” Marketing

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SEO Action Plan For The Knowledge Based Semantic Web

knowledge remix blog as a graph (Photo credit: g.janssen) Author : Bharati Ahuja The Wall Street Journal Post sometime back mentioned in the post that ….” Google is aiming to provide more relevant results by incorporating technology called “semantic search,” which refers to the process of understanding the actual meaning of words.” Related to that … Continue reading SEO Action Plan For The Knowledge Based Semantic Web

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Rewind To Review Your Past Voice With Your Present Say…. Is Comment Archiving A Good Idea?

Author : Bharati Ahuja I am sure we all in the web arena have posted comments on blogs, written blog posts or shared and had conversations on social media sites either at a personal level or at a professional level. Lately, I have been in the retro mood since I started working on server logs … Continue reading Rewind To Review Your Past Voice With Your Present Say…. Is Comment Archiving A Good Idea?

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The Top Five Entrepreneurs of 2011

The top five entrepreneurs of 2011 truly demonstrated their ability to start profitable and sustainable businesses. The top five businesses and entrepreneurial founders are as follows: cc licensed flickr photo shared by techatnyu 1. Rohit Arora: Biz2Credit Rohit Arora, founder of Biz2Credit, capitalized on the banks’ ability to develop profitable portfolios with small business loans. … Continue reading The Top Five Entrepreneurs of 2011

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What Is Augmented Reality?

Augmented reality (AR) is one of the technologies gaining increasing interest. By mixing virtual with the real world in different proportions, augmented reality allows pulling graphics out of the television screen or computer display and integrating them into real-world environments. A smartphone app called MagicPlan uses augmented reality to capture building topology. (Photo credit: Wikipedia) … Continue reading What Is Augmented Reality?

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Social Media Sharing Policy To Put Your Best Foot Forward For Search

Author : Bharati Ahuja Since social media especially Twitter, Facebook, Google+ are now integrated in a big way in the search engines and have the offshoot benefit on rankings and search presence, its high time that there is a policy for what should be shared via the company and personal social media accounts. Common examples … Continue reading Social Media Sharing Policy To Put Your Best Foot Forward For Search

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