Google announced Place Search yesterday : A faster easier way to find local information. Google surely seems to be giving importance to local search and this move in fact gives me an impression that Google is trying its best to balance organic search results, local search results and paid listings on the Google results page.
If you search for ‘SEO Ahmedabad’ The results appear as below:
This results page shown above shows a balance between organic, local and paid listings. But the search for all queries having a local intent does not display the similar layout.
For e.g if you search for ‘Malls in Delhi’ it still shows the 7 pack as local search along with the map on the RHS and the paid listing pushed below and the organic listings after the 7 pack local search listing.
Google’s Place Search is rolling out now and will be available globally in more than 40 languages in the next few days.
People surely want a global as well as local presence for their business and the importance and attention given by Google to both the results is surely a welcome step.